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Often, the foods were woven into storylines.

The study found that about a third of the time, the kids starring in these videos were shown eating junk foods and sugary drinks – those low in nutrition but densely packed with calories. 'Four out of every 10 videos that we viewed had food or beverage branded products, and most common were candy, sweet and salty snacks, sugary drinks and ice cream and branded toppings,' she says of their findings, which appear in the journal Pediatric Obesity. So they analyzed hundreds of videos produced by some of the top kid influencers on YouTube. 'Kids as young as age 3 are spending time on YouTube,' notes Frances Fleming-Milici, the director of marketing initiatives at the Rudd Center for Food Policy and Health at the University of Connecticut.įleming-Milici and her colleagues wanted to know what kind of food and drink brands kids see when they watch these videos. follow certain YouTube influencers.īut a study published this month finds that the YouTube videos these young influencers create frequently showcase junk food, which raises concerns that they are actually influencing kids' food choices in an unhealthy direction. They are hugely popular: Research has found that 27% of 5-to-8-year-olds in the U.S.

Nastya is part of a world of kid influencers, pint-sized social media stars who, like their adult counterparts, create digital content to generate views and engagement among their young followers. She has more than 100 million subscribers on YouTube, where she posts videos that show her engaged in activities like singing, imaginative role playing with friends or unboxing. Blonde and charismatic, 9-year-old Nastya, as she's known on YouTube, has a big grin and an even bigger social media presence.

The haunting in connecticut 2009 full movie online